{"product_id":"the-corporate-design-programme","title":"The Corporate Design Programme","description":"\u003cp data-path-to-node=\"1\"\u003eThis essential guide bridges the gap between pure aesthetics and strategic corporate execution, giving you the playbook to build brands that stick.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"2\"\u003eWhat you’ll learn:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"3\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"3,0,0\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"3,0,0\"\u003eSell design to executives:\u003c\/b\u003e Speak the language of corporate managers so they respect your work, fund your vision, and never undervalue brand identity again.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"3,1,0\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"3,1,0\"\u003eScale identity systems:\u003c\/b\u003e Master the end-to-end framework—from initiation to full implementation—for complex, multi-touchpoint brand rollouts.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"3,2,0\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"3,2,0\"\u003eBuild unstoppable brand consistency:\u003c\/b\u003e Learn how to set and enforce strict design standards that protect a brand’s integrity against cheap shortcuts and market pressure.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e Per Mollerup\u003cstrong\u003e\u003cbr\u003eSize:\u003c\/strong\u003e 214 x 205 mm\u003cbr\u003e\u003cstrong\u003ePages: \u003c\/strong\u003e117\u003cbr\u003e\u003cstrong\u003ePublication:\u003c\/strong\u003e 1987\u003cbr\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Hard cover + dust jacket\u003cbr\u003e\u003c\/span\u003e\u003cb\u003eCondition: \u003c\/b\u003egood, dust jacket damaged on the bottom left. Stamp on the first page of the book (see pictures).\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eThis book is part of \u003cstrong\u003eThe Logo Book Shelf collection\u003c\/strong\u003e. This means the book can be slightly damaged or has missing elements like, for example: a missing dust jacket, a loose page, tears in pages or the cover, bumped corners, stamps, writing,... Please make sure to check the character marks and pictures of each book individually for more information on its condition. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003e\u003cb\u003eThe Logo Book Shelf collection: No damage refunds.\u003c\/b\u003e\u003c\/h6\u003e\n\u003cp\u003eYou are purchasing a book with known, pre-existing damage as detailed on the product page. \u003cb\u003eRefunds and returns are not possible due to the book's condition.\u003c\/b\u003e A refund will be issued only if the item is lost in transit and does not arrive.\u003c\/p\u003e","brand":"Logo Books","offers":[{"title":"Default Title","offer_id":53313762885968,"sku":null,"price":59.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2807\/0694\/files\/TheCorporateDesignProgramma.jpg?v=1785073165","url":"https:\/\/logo-books.com\/products\/the-corporate-design-programme","provider":"Logo Books","version":"1.0","type":"link"}